In 2003, the Ministry of Textiles gave a small booth to Anita at a fair, where the first order of Rs 30 lakh was received. (Photo credit: Canifolis)
Anita Ahuja collects plastic waste from garbage collectors and turns it into world-class handbags.
New Delhi. Not only is it necessary to have capital to do business, but it is also necessary to have a good idea. Thanks to this idea, a female entrepreneur earned a turnover of Rs 100 crore. Interestingly, it provided work for thousands of garbage pickers and also boosted the central government’s ambitious plans, ‘Swachh Bharat Mission’ and ‘Make in India‘. Anita Ahuja from Delhi and her husband Shalabh are running this unique campaign. According to Kenfolios’ published news, they make beautiful export-quality products by reusing plastic waste. Born in Bhopal and raised in Delhi, this freedom fighter’s daughter, Anita Ahuja, has been in the service of society all her life.
Let us know how he built the business of turning waste into beautiful goods … READ ALSO: Success Story: TPA left the company to take care of the parents, now has a portfolio of 3000 crores Started working for garbage pickers to innovate in lifeSeeing the plight of the garbage pickers, she decided to do something to improve their lives. So he started a social enterprise in which he decided to collect plastic waste from garbage collectors and turn it into world-class handbags. He had no intention of entering the business or providing social services. He went to work for garbage pickers with the goal of doing something new in life.
Also read: If you are buying a dream car, keep these five things in mind; prices will benefit The NGO ‘Conserv India’ starts collecting waste.
One day Anita decided to undertake some small projects in her area with some friends and family like her. He started an NGO ‘Conserv India’ and started collecting waste from all areas covered by this project. The kitchen waste was removed from the collected waste and kept in a nearby park to make it compostable.
At first he realized that nothing was going to be achieved alone, so Anita looked at the other colony as well. This was not his start to make money. Also read: This bank has made changes to the FD rates, you can also benefit from a higher interest rate, know all Started the Resident Welfare Association with 3000 people The NGO Conserv India started the Resident Welfare Association with about 3000 people.
This association became a full-time commitment organization in 2002, with its own rights. Anita worked with garbage pickers for four years and realized that their standard of living is below the poverty line. She decided she would work to improve the living standards of the garbage pickers.
He got information about recycling technology from the internet and tried different things. Also read: Delay for final settlement of LTC, now invoices can be submitted before this date First he worked on weaving and making carpets First weave and carpets. But these products seemed very easy to look at, hard work was too much and even financially unfeasible and it became difficult to sell them.
Then they decided to develop a plastic bag and this work went well. She thought she would put the artworks in plastic bags first and then put up her exhibition and then try to raise the money. Her husband felt that Anita’s plan would not work. Shalabh made machine-made plastic sheets on a large scale. Have the artwork made with automatic machines and then put them in the exhibition.
30 lakh order received in small booth In 2003 Kanjarv India participated in the Pragati Maidan trade fair. The Ministry of Textiles gave him a small booth and he received an order of 30 lakhs in it. Anita and Shalabh decided that they would take ownership of the business as the buyers were unwilling to take orders directly from the NGO.
Garbage pickers had to go door to door for plastic waste, but it was less in proportion and then special colored plastic was needed to make the product. For this, he contacted the junk people and also started buying plastic waste directly from the industry. Gradually Kanjarv India became a brand. By the year 2020, sales reached 100 crores.